The photos you choose to print are the photos that will be held most dear in years to come. Which is why we care immensely about the longevity of what we print. Kodak professional true photographic paper is designed to give your Customers a satisfaction that can be relived and cherished for a lifetime and beyond.
Some labs and large photographic companies have moved away from silver halide to high volume inkjet and even press printers for the bulk of their services. But here at Streets we KNOW that these prints are made inferior to true photographic prints and are committed to providing only the best when it comes to quality and image permanence.
If you are selling true photographic prints, it’s important that you market to your Customers why…
The science is in the paper…
The emulsion layers of true photographic paper are what make this paper superior – the dyes are embedded in gelatin which protects the print from atmospheric pollutants/common ozone. These layers are also what give the image its continuous tone and true to life colours.
A resin coating is applied to the front and back of the paper. This protective layer shields the print from scratches and physical damage ensuring the print can be handled with minimal impact.
The resin coating also protects the paper from tearing and staining. This is where the lustre texture is applied to the paper.
The paper base is a renewable 100% pure paper pulp that is consistent and free of defects creates a stunning white paper.
So how does true photo paper outperform the rest when it comes to image permanence? The difference between technologies after just 20 years in standard atmospheric home conditions is dramatic. Inkjet and press technologies deteriorate and fade while true photo paper prints displayed in the home will look as stunning and true to life for more than 100 years. If stored in an album, more than 200 years!
Image quality can vary greatly between press and inkjet dot technologies and true photo paper’s continuous tone technology. True photo paper’s continuous tone technology is the gold standard for image quality. True photo paper is not made from dots but dye clouds within the emulsion layer. Press and inkjet can make their dots smaller and different shapes to improve their image quality, but they can never achieve true continuous tone that delivers exceptional image quality and provides lasting, professional quality.
So the science in the paper sets true photo paper apart from the rest in more ways than one. Advanced technology in the papers layers mean 200 or more years of exceptional image quality with accurate skin tones and true to life colour.
Memories deserve only the best. Kodak Professional true photo papers are the proven, gold standard for image quality and permanence.
If you’d like to find out more, please contact our staff and we can provide you with further information.